Examine and interpret human behavior in natural settings. Tobii Pro Glasses 3 brings consumer and scientific research out of controlled environments and into the real world, allowing participants to behave normally. The glasses capture a precise first-person perspective, allowing you to stand back while observing on a screen in real time and gathering valuable data.
Applications
- Cognitive and psychological studies
- Human performance analysis
- Training and competency evaluation
- Consumer behavior and user experience insights
- Clinical and medical research
- Educational and learning research
Regardless of eye shape or color, accurate eye tracking across the population
Accurate gaze data is ensured via a patented 3D eye model and two cameras per eye.
Consistent calibration and slippage compensation for continuously robust data
Head and eye motions are distinguished by accelerometers, gyroscopes, and magnetometers.
Scientific Research
Researchers are discovering insights in more contexts than ever before. Explore how eye tracking enables discoveries in psychology, engineering, and education.
User and Consumer Research
Remove the guesswork surrounding customer behavior. Attention data allows you to view through the eyes of your consumers, improving experiences, optimizing goods, and sharpening advertising.
Training and Assessment
Visualizing worker operations firsthand will help you transfer skills and streamline your workflow. Eye tracking allows you to shorten training hours while maintaining excellent staff competency across the board.
Capture attention and understand intent with Tobii Glasses X, a budget-friendly, easy-to-use wearable eye tracker that shows real behavior in any setting. Quickly reduce training time, simplify workflows, improve user experience and design with clear insights, and conduct behavioral research easily, no matter where you are.
Applications
- Real-world usability and UX evaluation
- Workplace training, safety, and performance optimization
- Education and learning evaluations
- Sports and human performance improvement
A comfortable, lightweight design that allows for natural behavior in everyday situations.
Cloud-based data sharing and access for rapid insights and teamwork.
Simple, app-based recording and setup for quick deployment anywhere
Advanced AI gaze mapping for high-precision eye and scene capture.
Training, assessment, and quality
Tobii Glasses X makes human behavior visible in real-world contexts. By tracking gaze and attention, it helps teams across industries uncover hidden drivers of performance, safety, and experience.
Consumer and behavioral research
Tobii Glasses X empowers teams to explore human behavior through scientific studies and to visualize consumer behavior to improve products, streamline physical spaces, and elevate customer experiences.
Our most sophisticated eye tracking system, Tobii Pro Spectrum, was created for in-depth studies of human behavior and the mechanics of the fastest eye movements. The technology permits natural head movement while capturing data at various sampling rates up to 1200 Hz.
Applications
- Cognitive and psychological research
- Medical research
- Education research
Works for the entire population, independent of age, ethnicity, or corrective lenses
keeps tracking robust in a variety of illumination conditions.
Maintains great performance with natural head motions.
Provides ocular visuals to help understand what affects the data.
Psychology and neuroscience
Examine human behavior in depth and learn how eye movements relate to cognitive processes.
Reading and language
Analyze how people comprehend eye movements during reading and how they process and learn words.
Developmental psychology
Examine gaze and attention patterns to provide insight into early language learning, social cognition, and visual perception.
With its robust yet portable behavioral research system, Tobii Pro Fusion expands your study options. The Tobii Pro Fusion widens your data collecting setup to more study populations, settings, and data requirements with its two eye tracking cameras and sampling frequencies of up to 250 Hz.
Applications
- Cognitive and psychological research
- Human factors
- Medical research
- Education research
Works for the entire population, independent of age, ethnicity, or corrective lenses
keeps tracking robust in a variety of illumination conditions.
Maintains great performance with natural head motions.
Powerful and portable behavioral research solution
Psychology and neuroscience
Examine human behavior in depth and learn how eye movements relate to cognitive processes.
Developmental psychology
Examine gaze and attention patterns to provide insight into early language learning, social cognition, and visual perception.
Clinical research
Researchers can investigate biomarkers and novel instruments for the diagnosis, treatment, and rehabilitation of mental and neurological conditions with Tobii Pro Fusion.
Tobii Pro Spark makes eye tracking accessible to even more researchers wishing to improve their behavioral investigations. It collects eye tracking data at 60Hz, is simple to set up and operate, and can be trusted to provide robust and trustworthy data throughout the population.
Applicaion
- Cognitive and psychological research
- Human factors
- Consumer research and user experience
- Medical research
- Education research
Works for the entire population, independent of age, ethnicity, or corrective lenses
keeps tracking robust in a variety of illumination conditions.
Maintains great performance with natural head motions.
Powerful and portable behavioral research solution
Cognitive and psychological research
Tobii Pro Spark is ideal for scientific researchers looking to gain a deeper understanding of visual attention and behavior. Attention data reveals problem-solving and decision-making processes, providing new perspectives and insights into education, computer science, and psychology research, among other fields.
Commercial research
Marketing research revolves around consumer insights. Most businesses understand what their consumers are doing, but eye tracking enables you to delve further into the why. Whether you’re measuring the effectiveness of your packaging or commercials, attention data can help you understand your customers in new ways.
When combined with Tobii Pro hardware, Tobii Pro Lab provides a comprehensive behavioral research solution. From test design and recording to analysis, it offers a visual user interface and specialized software capabilities that effectively lead and assist the researcher through every stage of an eye tracking experiment.
Workflow efficiency
Easy design development, eye tracker calibration, data collection, recording replay, and data presentation are all made possible by Tobii Pro Lab’s user-friendly, all-in-one interface.
Versatile stimulus support
Images, videos, text, audio, and webpages can all be used as stimuli in Tobii Pro Lab. Presentation of several stimuli is possible with the advanced screen project type. Tobii Pro Lab is perfect for infant research because of its specialized infant calibration options.
Analysis capabilities
Replaying recordings, capturing behavioral events, and establishing AOIs are all made possible via the Analyzer module. Eye tracking data may be easily inspected, grouped, processed, and reported. Before exporting your data for additional statistical analysis, compute several eye tracking metrics and visualize the results.
Design
Easy to use and supports a wide range of experimental paradigms.
Record
Record eye tracking data using our world-class HW.
Inspect and analyze
Visualize your data and apply a huge number of pre-calculated measures.
Data
Can control and access the locally saved raw and processed data at any time.
Flexible payment model
Select a permanent license or a flexible subscription contract.
Continuous development
Tobii Pro Lab provides accurate and consistent timing precision.
Reliability
Tobii Pro Lab provides accurate and consistent timing precision.
Data Control
You have complete control over the gaze filters and metric calculations.
Glasses Explore helps you understand what people focus on and what they miss during real tasks. Use first-person footage to improve training, refine workflows, or spot friction in user experiences.”
Fine-tune Training
Spot missed steps or unclear procedures and use real footage to improve how teams learn and retain critical tasks.
Improve performance
See how top performers focus and move. Use that insight to guide others and strengthen consistency.
Refine experiences
Identify moments of friction in tools or workflows. Use first-person perspective to improve both UX design and task efficiency. Share these findings with the team.
First Person Perspective
See what the user saw during real tasks, in real environments.
Easy to share
Collaborate with teammates and stakeholders in one shared space.
Side-by-side comparisons
Spot differences in focus, timing, and behavior across sessions.
Accessible and cost-effective
Get business-critical insights without high costs or complex tools.
Tobii UX Reveal is a cloud-based application that works in tandem with an eye tracker to determine whether your user experience is effective and how you may improve it further. Create custom studies to evaluate your site usability and creative concepts on actual people in real time.
Live web pages
Discover hidden usability problems and flow blockers on your web pages.
Click dummies
Test pages still in development or specific areas in a controlled environment.
Web applications
Optimize the navigation, look, and ease of your software application.