Introduction Using Delsys EMG (Electromyography) for Driver Monitoring Systems (DMS) and Advanced Driver Assistance Systems (ADAS) presents an exciting approach to enhancing vehicle safety, improving user experience, and increasing system adaptability based on physiological feedback. Delsys EMG, a non-invasive system that measures muscle activity, can provide insights into a driver’s state, such as fatigue, stress, […]

Description: Eye tracking transforms transportation design by revealing driver attention, fatigue, HUD usability, and infrastructure impact to enhance safety and experience. In this blog, we explore how eye tracking unlocks deep insights into driver attention, fatigue, interface interaction, and infrastructure perception and how these insights shape safer vehicles, better user experiences, and smarter traffic environments. […]

In this document we present how Eye tracking provides deep user and consumer behaviour insights that can be used to impact the purchase intention and the user experience. These insights are useful in the early design process of a product and to measure the impact of marketing campaigns, packaging, and messaging around products already in […]